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MediaNet : A Managed Signage Platform
MediaNet is a Centralized Managed Digital Information and Signage System. MediaNet
manages display signs to present constantly changing, computer generated, full motion
video, photo-realistic graphics, text, and animation. Dynamic changes can be made
quickly and cost effectively, and targeted messages can be distributed to hundreds
or thousands of displays at once. Displays can take the form of scrolling message
boards, plasma monitors, and large projection screens, as well as other emerging
display types like organic LED. MediaNet is capable to reading data from external
systems such as ERP, MIS or Databases.
TECHNOLOGY
MediaNet server is built on the latest Microsoft Windows IIS web server platform.
The MediaNet client is capable of running on any commercially available PC with
512MB/1GB RAM running on Windows XP/2000/Vista Operating System. The client can
also be loaded on thin client PC with Embedded XP. MediaNet is independent of the
back-end database. It can work with MS SQL, Oracle or Sybase. For data exchange between
MediaNet client and central server system, a secure XML web service layer is used.
OPERATIONAL FLEXIBILITY
MediaNet Signage is flexible; they can be customized and aimed at smaller target
audiences within a bigger audience. Due to its networking, a MediaNet Signage System
allows you to change content at multiple locations from one remote authoring station.
Changes can be made in messages quickly on displays in one venue, or on any screen
anywhere in the world via the Internet/private IP network. MediaNet Signage content
can be adapted depending on regional or local interests, demographics and buying
patterns. Operators have easy access to exhibition history at display sites with
terminals linked to the central servers.
DISPLAY ROATION
Display Rotation defines the duration of each playout "slot" and how many of these
slots are included in a rotation for each region of the layout. Whether it is a
static ad or a audio visual commercial the true value of the Digital Signage can
be harnessed only by advertising multiple products on a single display unit. Ads
will rotated on a regular basis and also the duration between two ads should not
be much otherwise the impact will be lost. The ideal cycle would be 10 thirty second
ads. This would give each product 120 exposures in a day as outlined below.
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